Business
Drive Digital Transformation Programs or Projects
Digital transformation is the adoption of various digital technologies to create new business models.
In 2018, Gartner, a global research and advisory firm, asked 460 CEOs, to name their organization’s top five business priorities over the coming two years. Of those polled, 62% cited a need to undergo a digital transformation. As a result, an entire industry of technology businesses and consultants have sprung up to compete for budgets worth over a trillion dollars a year to help deliver that transformation.
If your organization isn't already in the midst of a digital transformation, the chances are that sooner or later it will be. These are complicated projects that typically take several years to deliver. Planning them out in advance, with documentation that you can share effectively with others, is essential to getting them right.
Learning outcomes
- Identify opportunities and roadblocks in a digital transformation project
- Win support for your digital transformation strategy
- Change your approach to innovation to ensure the long term success of your project
Table of contents
- Part 1
Identify the Organizational Opportunities and Roadblocks for Digital Transformation
- 1
Get the Most Out of This Course
- 2
What is Digital Transformation?
- 3
Learn from Recent Disruptions faced by Industries
- 4
Identify Gaps in Customer Satisfaction That Could Be Met by Digital Transformation
- 5
Analyze Strengths, Weaknesses, Opportunities & Threats in Your Organization
- 6
Define the Right Digital Business Model for Your Business
Quiz: Identify Opportunities and Roadblocks for Digital Transformation
- Part 2
Win support for your digital transformation strategy
- 1
Use the BCG Digital Transformation Roadmap Tool
- 2
Identify the Key Stakeholders and Their Agendas
- 3
Create an Initial Business Case for Transformation
- 4
Prepare Metrics to Measure Long-Term Success
- 5
Protect Your Project During Change in Senior Management
Quiz: Win Support for Your Digital Transformation Strategy
- Part 3
Change Your Approach to Innovation to Ensure Long-Term Success of Your Project