Emailing is the preferred channel to maintain and strengthen your customer relationships. It is a subtle, creative, and comprehensive communication tool. In this course, you will learn how to master the finer points of email!
This course has been designed in such a way that you can follow it in its entirety or go directly to specific parts depending on your learning needs. You will learn how to design the strategy, write your messages, send your emails technically, optimize their performance, and improve deliverability.
My name is Stephanie, and I will be your guide in this course. With the help of digital marketing expert and consultant Mike Weston, we will accompany you, step by step, in designing a high-quality emailing campaign.