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Marketing & Communication

Create an Effective Email Campaign

Emailing is the preferred channel for generating revenue and building customer loyalty. Learn how to design effective emailing campaigns to take advantage of this essential tool.
Moyenne
12 heures
Ce cours en libre accès vous intéresse ?
Commencer

Emailing is the preferred channel to maintain and strengthen your customer relationships. It is a subtle, creative, and comprehensive communication tool. In this course, you will learn how to master the finer points of email!

This course has been designed in such a way that you can follow it in its entirety or go directly to specific parts depending on your learning needs. You will learn how to design the strategy, write your messages, send your emails technically, optimize their performance, and improve deliverability.

My name is Stephanie, and I will be your guide in this course. With the help of digital marketing expert and consultant Mike Weston, we will accompany you, step by step, in designing a high-quality emailing campaign.

Objectifs pédagogiques

  • Develop an emailing strategy
  • Write a Persuasive Marketing Email
  • Send an email campaign
  • Optimize campaign performance
  • Improve campaign deliverability.

Prérequis

Prerequisites: None! You can jump right in.

Table des matières

Contributeurs

Professeurs

Stephanie Root

Actress, Public speaking and Business English trainer

Mike Weston

I wear many hats, including Advisor, Mentor, NED, Keynote Speaker and Author. I am the founder of SMTW Advisory

Créé par

OpenClassroomsOpenClassrooms
Mis à jour le 23/01/2025
Licence

Marketing & Communication

Create an Effective Email Campaign

Moyenne
12 heures
Cours en libre accès
Commencer