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Understand Your Audience With Google Analytics
Table of contents
Part 1
Discover the Basics of Web Analytics
1
What is Web Analytics?
2
Organize Your Approach with a Measurement Plan
3
Set up Your Analysis Tool
Quiz: Discover the Basics of Web Analytics
Part 2
Explore Data with Google Analytics
1
Discover the Google Analytics 4 Interface and How It Functions
2
Learn to Know Your Audience
3
Compare Your Acquisition Channels
4
Observe Your Users’ Behavior
5
Analyze the Revenues Generated on Your Website or App
Quiz: Explore Data with Google Analytics
Part 3
Read Data Through Hypothesis Testing
1
Explore Your Conversion Funnel
2
Manage Your Data with a Personalized Dashboard
3
Create and Test Your Hypotheses
4
Conclusion
Quiz: Read Data Through Hypothesis Testing
Table of contents
Part 1
Discover the Basics of Web Analytics
1
What is Web Analytics?
2
Organize Your Approach with a Measurement Plan
3
Set up Your Analysis Tool
Quiz: Discover the Basics of Web Analytics
Part 2
Explore Data with Google Analytics
1
Discover the Google Analytics 4 Interface and How It Functions
2
Learn to Know Your Audience
3
Compare Your Acquisition Channels
4
Observe Your Users’ Behavior
5
Analyze the Revenues Generated on Your Website or App
Quiz: Explore Data with Google Analytics
Part 3
Read Data Through Hypothesis Testing
1
Explore Your Conversion Funnel
2
Manage Your Data with a Personalized Dashboard
3
Create and Test Your Hypotheses
4
Conclusion
Quiz: Read Data Through Hypothesis Testing
Organize Your Approach with a Measurement Plan
https://vimeo.com/690419068
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