• 6 heures
  • Moyenne

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Mis à jour le 03/11/2020

Prepare Your Growth Action Plan

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Compétences évaluées

  • Prepare a growth hacking action plan
  • Question 1

    How could you explain what a growth hacker is to someone unfamiliar with the term? A growth hacker is someone who:

    Attention, plusieurs réponses sont possibles.
    • Finds creative ways to grow a business.

    • Can run marketing experiments and analyze data to determine what works better.

    • Develops strategies to acquire as many customers as possible while spending as little as possible.

    • Finds solutions that must involve a computer knowledge and skills.

  • Question 2

    Is the following statement true or false?

    Unlike a traditional marketer, a growth hacker is tech-savvier, more data-driven, and spends more time improving the product.

    • True

    • False

  • Question 3

    Which activities would fall onto a growth marketer's plate?

    Attention, plusieurs réponses sont possibles.
    • Analyzing whether certain design changes to a website are helping to increase sales.

    • Writing a blog article.

    • Selling the company to the highest bidder.

    • Measuring how well ads convert when using different types of ads and determining where to continue and stop.