OpenClassrooms devient une université américaine accréditée.
Découvrez ce que cela change pour vousTable des matières
- Partie 1
Characterize your market
The Sweetch case
Analysing the Sweetch case
Why bother yourself about the market?
Differentiate the various levels of market
Assessing the addressable market: the process?
Assessing the addressable market: the value proposition
Assessing the addressable market: profiling the customer ?
Assessing the addressable market: the remaining questions?
Assessing the addressable market: what to remember?
Find information
Summing up
Quiz : Quiz 1
- Partie 2
Test and prototype your idea
- Partie 3
Use the business model as a guide for execution
- Partie 4
Leverage the business model for early strategic thinking
Assessing the addressable market: the value proposition
#Part 1: The job to be done
#Additional material
Mcdonald's: increasing the sales of milkshake
#Part 2: Remove the pain
#Part 3: Adding new value dimension
#Additional material
Steve Jobs introduces the iPhone in 2007
#Part 4: To remember
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