• 20 hours
  • Medium

Free online content available in this course.



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Last updated on 4/7/20

Uncovering Needs

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Evaluated skills

  • Create a product roadmap


This quiz will test how well you have learned the various methods for uncovering customer and stakeholder needs.

  • Question 1

    Which of the following are “jobs” in the context of the “job-to-be-done” framework of customer needs?

    Careful, there are several correct answers.
    • Discover the nearest available taxi based on my current location that is willing to drive me to the airport in an efficient fashion with a clean cab

    • An easier-to-notice login button

    • Keep myself entertained when I am bored, particularly on a train journey

  • Question 2

    Which of the following are elements of a "job statement"?

    Careful, there are several correct answers.
    • The Verb

    • The Object of the Verb

    • The User

    • The Contextual Modifier

  • Question 3

    Which method for discovering customer needs allows us to visually see a number of potential ideas for tackling the same customer problem or opportunity?

    • Jobs-To-Be-Done


    • Opportunity Solution Trees

    • Interviewing Customers