Let’s now take a look at some other ideas for potential conversations with ChatGPT.
Start a Conversation With ChatGPT
Let’s imagine that I work in sales at a digital agency and that I sell website services to local businesses. I’m going to ask ChatGPT to write an email to introduce my company:
🧔🏻♂️: Write a sales prospecting email explaining the website creation services offered by my company TechInnoWeb.
A few moments later (sometimes a few seconds, sometimes a minute, depending on the number of people who are using it at the same time), ChatGPT replies:
🤖: Subject: Elevate Your Online Presence with TechInnoWeb's Expert Website Creation Services
Dear [Prospect's Name],
I hope this email finds you well. My name is [Your Name], and I am reaching out to you on behalf of TechInnoWeb, a leading web development company dedicated to helping businesses like yours thrive in the digital landscape.
In today's competitive market, a strong online presence is crucial for success, and your website is often the first interaction potential customers have with your brand. At TechInnoWeb, we specialize in creating visually stunning, user-friendly websites that not only capture the essence of your business but also drive results.
Here's how our website creation services can benefit you:
Customized Solutions: We understand that every business is unique. Our team works closely with you to create a tailor-made website that aligns with your brand identity, values, and goals.
Responsive Design: With the increasing use of mobile devices, it's essential that your website looks great and functions seamlessly on all screen sizes. Our websites are built with responsive design, ensuring a flawless user experience across devices.
SEO Optimization: A beautiful website is only effective if people can find it. Our websites are optimized for search engines to enhance your online visibility and attract more potential customers to your site.
User-Friendly Interface: We prioritize creating websites that are not only visually appealing but also easy to navigate. A user-friendly interface encourages visitors to stay longer, increasing the likelihood of conversions.
Cutting-Edge Technology: We stay ahead of the curve when it comes to technology. Our team leverages the latest tools and frameworks to ensure your website is built with the most current and secure technologies.
To discuss how TechInnoWeb can elevate your online presence and contribute to the success of your business, I would love to schedule a brief call at your convenience. Please let me know a time that works for you, or feel free to reply to this email with any questions you may have.
Thank you for considering TechInnoWeb for your website creation needs. We look forward to the opportunity to work with you and contribute to the success of your business.
Best regards,
[Your Full Name] [Your Position] TechInnoWeb [Your Contact Information]
In just a few seconds, ChatGPT has managed to write a decent sales prospecting email.
Wait, I copied and pasted the same request and I got a different response from ChatGPT. My sales prospecting email isn’t the same. Why is this?
ChatGPT can, in fact, respond in different ways to the same question.
This is what’s known as a non-deterministic algorithm, which means that it generates responses “at random.”
You’ll notice that there is actually a 🔁 Regenerate response button at the bottom where you can ask ChatGPT to generate a new response for the same question. Try it!
Continue the Conversation to Tailor the Response
Of course, the answer you get could be better and more tailored to your needs, so that’s why you shouldn’t stop at this point. Let’s now write another message to follow up on this conversation. This helps to reshape the message and personalize it by providing additional information.
For example, I can “feed” ChatGPT by giving it examples of some of my clients:
🧔🏻♂️: Our clients include the Grana coffee brand, Aquahome swimming pools, and Jolly law firm. Include these client names in the sales prospecting email.
🤖: Subject: Elevate Your Online Presence with TechInnoWeb's Expert Website Creation Services
Dear [Prospect's Name],
I hope this email finds you well. My name is [Your Name], and I am reaching out to you on behalf of TechInnoWeb, a leading web development company dedicated to helping businesses like yours thrive in the digital landscape.
I'm excited to share that our list of satisfied clients includes renowned brands such as Grana Coffee, Aquahome Swimming Pools, and Jolly Law Firm. These industry leaders have entrusted us with their online presence, and we're proud to have played a crucial role in their success stories.
In today's competitive market, a strong online presence is crucial for success, and your website is often the first interaction potential customers have with your brand. At TechInnoWeb, we specialize in creating visually stunning, user-friendly websites that not only capture the essence of your business but also drive results.
[...]
Okay, not bad, but it’s just repeating what I already said. We need to be able to show off these clients and generate a personalized email.
Let’s imagine that I’m going to approach another café in the city called “The Business Café.”
🧔🏻♂️: Adapt the message so that it’s tailored to a specific prospect, The Business Café.
🤖: Subject: Transform Your Online Presence: Exclusive Website Creation Services for The Business Café
Dear [Prospect's Name],
I hope this message finds you well. My name is [Your Name], and I am reaching out to you on behalf of TechInnoWeb, where we specialize in crafting exceptional online experiences for businesses. As I've been exploring innovative companies, I couldn't help but be drawn to The Business Café, and I believe our website creation services could make a significant impact on your online presence.
In our portfolio, we've had the privilege of working with distinguished brands such as Grana Coffee, and are proud of our high level of customer satisfacton. These partnerships are a testament to our commitment to delivering customized, visually compelling websites that drive tangible results.
Understanding that The Business Café is a unique entity, we tailor our solutions to align seamlessly with your brand identity, values, and business goals. Our team excels at creating responsive designs that ensure an optimal user experience across all devices, catering to the dynamic nature of your industry.
Here's how our expertise can benefit The Business Café:
[...]
So now the message is aimed at my target and ChatGPT has understood that it’s more relevant to include clients who are competitors rather than the Jolly law firm, which is not relevant.
Use the mobile app and talk with ChatGPT!
In addition to the web version, there are also Android and iOS mobile applications for ChatGPT. You can find them on the respective stores for phones.
![Screenshot of the ChatGPT application on Google Play Store](https://user.oc-static.com/upload/2024/02/23/17086840900721_image1.png)
However, there are very practical features on mobile that you don't have on the web version: audio conversation. There are 2 useful buttons for this at the bottom right of the screen:
![Screenshot of a ChatGpt conversation on the mobil App](https://user.oc-static.com/upload/2024/02/23/17086847812894_image2.png)
These two buttons allow you to talk to ChatGPT, but there is a small difference:
The first button transcribes what you say into text. ChatGPT responds in text.
The second button allows you to switch to full audio conversation mode with ChatGPT. This time, the screen changes completely. You speak and ChatGPT gives you an answer in audio. It's a bit like having a conversation with a friend!
I personally use both modes depending on my needs. The first mode suits me most of the time, but when I can't look at my phone, I activate the second mode and start talking to it. 😀
Apply “Prompt Engineering” Best Practice
To ensure that you get high-quality responses from ChatGPT, you need to write a clear and precise prompt. Here’s some advice to help you write an effective prompt:
Structure your request. Organize your prompt so that it’s clear and well-structured. Use bullet lists or number the important points to guide ChatGPT in its response. This will enable the algorithm to better understand your expectations and provide a coherent response.
Give ChatGPT a role. To ensure that ChatGPT provides a response in a particular tone of voice or demonstrates a certain level of expertise, give it a role to play. For example, if you want to write a summary of how to plan cybersecurity horizon-scanning activities, say something like: “You’re a cybersecurity expert and you often pass on your knowledge to others who are starting out in this area. Write a summary explaining how to carry out cybersecurity horizon-scanning activities.”
Be specific. The more detail you provide in your prompt, the better ChatGPT’s responses will be. Avoid vague instructions and provide precise information on what you’re expecting. For example, instead of saying: “Tell me about Italian cuisine,” be more specific and say: “Give me a list of traditional Italian pasta recipes.”
Define the context. If your request relates to a specific context, ensure that you tell ChatGPT. For example, if you’re asking for book recommendations, specify the genre and some authors that you like, or perhaps examples of books you’ve read that you enjoyed.
Give examples. If you want ChatGPT to generate something very specific, give it tangible examples to help it to understand what you’re expecting. For example, if you want to generate a description for an event you’re planning, give it details about the location, what you want to include, desired ambiance, etc.
Try it for Yourself
Now it’s your turn to try it out and start your first conversations with ChatGPT.
Start by asking simple questions about your chosen subject, such as a recipe that you’d like to try out, or perhaps ask for an explanation of a subject you’re not sure you understand, such as the greenhouse effect or how the stock market works.
You’ll quickly see that you’ll need to apply the five prompt-engineering tips we gave you earlier to ensure you get the responses that work for you. For example, you could ask it to provide detailed steps for the recipe or use simpler terminology when explaining complex ideas.
The first prompt is unlikely to be perfect, so you’ll often have to continue the conversation to get a response that’s more relevant to you.
Retrieve Your Conversations
We’ve just had a conversation with ChatGPT. After our initial message and a pretty decent response, we asked it for some subsequent changes to the text. ChatGPT has retained the context as an archive of the conversation so that it knows what we were talking about.
That’s why we didn’t need to remind it each time that the name of our company was TechInnoWeb.
![Screenshot showing where to find your previous conversations with ChatGPT. They are located in the left sidebar in ChatGPT.](https://user.oc-static.com/upload/2024/02/23/17086981667801_a.png)
Let’s Recap
ChatGPT can write text on demand, such as sales prospecting emails tailored to different sectors and clients.
ChatGPT’s responses are non-deterministic, which means that it can give several different responses to the same question.
You can personalize your responses by providing additional information or asking for specific changes. To get the best results, you need to have a back-and-forth conversation with ChatGPT.
ChatGPT can adopt different tones of voice and styles, such as a poem or a telegram.
Your conversation history is retained so that you can keep the context of the discussion, but you can start a new conversation at any time with the “New Chat” button.
By being specific, providing a structured prompt, giving context and examples and even assigning a role to ChatGPT, you have all the key ingredients for prompt engineering so you can get the most relevant responses.
So, now you’ve had this little taster, in the following part we’re going to look at some typical use cases where ChatGPT works really well. ChatGPT is really good at adapting to suit any given profession or sector, so start thinking about how this could apply to you!