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Table des matières
Partie 1
Characterize your market
1
The Sweetch case
2
Analysing the Sweetch case
3
Why bother yourself about the market?
4
Differentiate the various levels of market
5
Assessing the addressable market: the process?
6
Assessing the addressable market: the value proposition
7
Assessing the addressable market: profiling the customer ?
8
Assessing the addressable market: the remaining questions?
9
Assessing the addressable market: what to remember?
10
Find information
11
Summing up
Quiz : Quiz 1
Partie 2
Test and prototype your idea
1
From the idea to the product
2
Conceive your MVP
3
Learn from designers about how to prototype
4
Don’t forget about pivoting
5
How Let It Wave pivoted 5 times throughout its life ?
6
Summing up
Quiz : Quiz 2
Partie 3
Use the business model as a guide for execution
1
What is the business model framework?
2
Part 1 of the business model framework
3
Part 2 of the business model framework
4
Optiways Business case
5
Let’s apply the framework to a real opportunity
6
Summing up
Partie 4
Leverage the business model for early strategic thinking
1
How business model decisions impact strategy?
2
The value as a subsystem
3
What can we learn from Dell and other about the organization as a subsystem?
4
Discover how the economic subsystem can lower adoption hurdles
5
Keep in mind the strategic dynamic of the system
6
Summing up
7
Conclusion
Quiz : Quiz 3
Table des matières
Partie 1
Characterize your market
1
The Sweetch case
2
Analysing the Sweetch case
3
Why bother yourself about the market?
4
Differentiate the various levels of market
5
Assessing the addressable market: the process?
6
Assessing the addressable market: the value proposition
7
Assessing the addressable market: profiling the customer ?
8
Assessing the addressable market: the remaining questions?
9
Assessing the addressable market: what to remember?
10
Find information
11
Summing up
Quiz : Quiz 1
Partie 2
Test and prototype your idea
1
From the idea to the product
2
Conceive your MVP
3
Learn from designers about how to prototype
4
Don’t forget about pivoting
5
How Let It Wave pivoted 5 times throughout its life ?
6
Summing up
Quiz : Quiz 2
Partie 3
Use the business model as a guide for execution
1
What is the business model framework?
2
Part 1 of the business model framework
3
Part 2 of the business model framework
4
Optiways Business case
5
Let’s apply the framework to a real opportunity
6
Summing up
Partie 4
Leverage the business model for early strategic thinking
1
How business model decisions impact strategy?
2
The value as a subsystem
3
What can we learn from Dell and other about the organization as a subsystem?
4
Discover how the economic subsystem can lower adoption hurdles
5
Keep in mind the strategic dynamic of the system
6
Summing up
7
Conclusion
Quiz : Quiz 3
What can we learn from Dell and other about the organization as a subsystem?
https://vimeo.com/134422925
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