• 8 hours
  • Easy

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Last updated on 3/15/23

Make Your Data Impactful

Evaluated skills

  • Make Your Data Impactful
  • Question 1

    Rita, the office manager of a company, has some money to spend and thinks that a microwave oven or ping-pong table would be a nice addition to the office. She puts up a chart in the kitchen where employees can indicate their preferred option by placing a sticker in the “microwave” or “ping-pong” box. After four weeks and 75 stickers, she declared that 72% voted for the microwave. What is the main potential flaw in Rita’s survey method?

    • Rita’s placement of the chart is biased.

    • She has not run the survey for long enough.

    • 75 stickers cannot give 72%.

    • Rita should add an “I don’t know” option.

  • Question 2

    Jeremy reads an article in the paper reporting a serious crime in his neighborhood. Appalled and concerned about the neighborhood “going downhill,” he posts on his town's Facebook group and asks residents to share any incidents of other criminal behavior they encounter. Within weeks, there are hundreds of posts. Shocked by the amount of criminal activity in his area, Jeremy puts up a poster calling a local meeting to address the shocking news and adds a line chart showing the number of crimes reported on the social media group over 6 months. Can you find any flaws in Jeremy’s data storytelling approach? 

    Careful, there are several correct answers.
    • The increase in crime reporting Jeremy discovered was initiated by his own social media post.

    • Jeremy is experiencing confirmation bias.

    • Social media is the wrong place to conduct a survey.

    • Jeremy’s post has increased the number of neighborhood crimes.

  • Question 3

    A research group performs an important scientific experiment on antibiotic resistance. They analyze some data and prepare a great data story in the form of a scientific paper they submit for publication. However, they realized that around 2% of the data they thought they had was missing. Which of the following solutions to this problem would be ethical?

    Careful, there are several correct answers.
    • Don’t publish the story.

    • Publish the story anyway. Only 2% of the data is missing.

    • As long as the missing data does not significantly impact the experiment’s outcome, publish the story, but declare the missing data.

    • Make up the numbers to plug the gaps.

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